Y-3 SPRING SUMMER 2017
By Manolis Tziaponis 09/03/2017 12:47
 

The Y-3 Spring Summer 2017 collection by Adidas and Yohji Yamamoto is a provocative look into the future of contemporary sports fashion, inspired by science and apocalyptic fiction.

With a narrative based on an imagined future, the collection represents an abstract world of impressive advances in science and technology, and major socio-environmental modifications.

The ss/17 campaign continues to push the boundaries of Y-3 and its forward perspective while the structure of this society ultimately influences the evolution of the brand. movement, utilitarian function, and a distinct hierarchy make up this world of tomorrow.

The campaign explores the concept of a social order defined by the echelon of the diverse groups that inhabit it.

Strength, power, protection, creativity, and function struggle to co-exist in this disjointed world.

The team of 8 | 13 Concept Store chose the best apparel and footwear pieces from this collection and you can shop it now with worldwide shipping.